Commercial & Corporate Images & Film.

Commercial or Corporate photography & video?

A specialist corporate and business photographer or video maker. So what is a corporate or business photographer? Is it the same as a commercial one? Why do you need a commercial photographer? Or do you need a corporate, business photographer. Questions, questions, questions... In short, they are all the same. The key issue is that all these three descriptions relate to one key value you obtain when you hire this kind of specific professional 'business led' photographer - the understanding of selling a product, service or brand message/statement - or in jargon, your brand promise. If we didn't understand your product or service you deliver and equally importantly the brand promise you offer, then - we couldn't create the right commercial image. So now you know why it's important to ask for a specialist, not a generalist photographer - we don't do weddings or anything like that just business images.

So that's where we, as a commercial UK photographer 'think' a little differently, when you as a business engage us for general commercial photography, corporate image creation or invite us into any industrial environment to work.

How do we work? We take a very strong brief. We ask you about your business or product, service pitch, your product or business brand value and and the sales proposition you need to convey. We need to understand, what is your brand promise and more importantly how are your competition doing it. We then ask you how the image is to be used and then we tell you the ideas we have - before even touching a camera. That way we get the photography right first time - the image in the 'can' easier.

So, our slogan? We don't do simple generic commercial work. We only do targeted commercial photography that does the job first time.

Our commercial images are used through your business.

And what is a commercial image or video clip, how is it used? Well it can represent a wide variety of things - images or photographs for corporate or product brochure-ware, business websites, sales promotional literature or corporate statements, sales person presentations, industrial event support or sales event PR support. As such we, as commercial photographer and video producers, turn our hand to all kinds of business and corporate requirements and we do not think the same image will work across all the mediums or uses, so we shoot specifically on an individual by individual media platform basis for each of their business, corporate or commercial tasks - a sale presentation image, needs to sell a business or a product differently to that of a commercial photograph for say, a brochure or perhaps branding process.

There was once a time when images had a fairly narrow use - brochures, event back-drops and of course the press. Not to say that this isn't still the case - but we now shoot for a much broader range of communications elements, technology has arrived and business has adapted to use this to promote their products. We shoot business images that range from product photographs, catalogue images through to proposition website banners - yes, expression of the proposition or the value statement of the brand - a little like advertising photography in which the brand or item sits. We shoot employee portraits for use in Linkedin or social media, as well as the corporate pages of the website.

YRSCommercial, commercial & corporate photographer, UK wide.
YRSCommercial, the North & Mid Wales, Staffordshire, Shropshire, Cheshire & Derbyshire Commercial photographer, Video Production, Content Creator.