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YRSFood,
Crewe Food Content Creation & Photography.

 

Content Creator, Stills & Video

FOOD PRODUCT | FOOD EDITORIAL | MENU & RESTAURANT

 

Some of our latest work is on Instagram

YRSFood. Stafford Food Photography.

Food Web Content, an investment not just a quick snap.

Food on the web has come a very long way in the last few years. Much of it, low bugget and real-time - which is sad - yellow looking slightly fuzzy images do not sell. This 'instant content' has it's place but it can have an impact as consumer choice if used without consideration. Consumer choice is still impacted by best quality imagery and high quality video - investing a fortune in a product or menu, to then stream it from a cellphone isn't always the best option.

YRSFood, photography & video content production plans for small business to large, producer or media planner.

YRSFood Stafford Food Photography

YRSFood. Food Photographer. Yes, there is always a time for instant content creation, but as marketeers and business owners, now is the time to plan food content creation - lead with quality and support with realtime or ad-hoc. It's quite right to say budgets cannot stretch always to a full scale video production or a photoshoot and that's why content creation should be planned like an investment - infact layers of content - high quality where needed and then supported by instant media often produced at low budget if any budget at all, perhaps chef quickly videoing a plate they are developing etc. This way your consumers will be inspired by your products or menus and still enjoy your realtime interaction hand in hand.YRSFood Food Photographer.

YRSFood, Crewe Food Photographer.


YRSFood Stafford Food Web Content Photographer Shellfish & Seafood Example 1
YRSFood Stafford Food Web Content Photographer Meat & Poultry Example 2
YRSFood Stafford Food Web Content Photographer Meat & Game Example 3
YRSFood Stafford Food Web Content Photographer Meat & Poultry Example 4
YRSFood Stafford Food Web Content Photographer Cakes & Deserts Example 5
YRSFood Stafford Food Web Content Photographer Herbs & Spices Example 6
YRSFood Stafford Food Web Content Photographer Shellfish & Seafood Example 7
YRSFood Stafford Food Web Content Photographer Baked Goods Example 8
YRSFood Stafford Food Web Content Photographer Simple Meals Example 9
YRSFood Stafford Food Web Content Photographer Meat & Poultry Example 10
YRSFood Stafford Food Web Content Photographer Meat & Poultry Example 11
YRSFood Stafford Food Web Content Photographer Asian Foods Example 12
YRSFood Stafford Food Web Content Photographer Asian Foods Example 13
YRSFood Stafford Food Web Content Photographer Asian Foods Example 14
YRSFood Stafford Food Web Content Photographer Fast Foods Example 15
YRSFood Stafford Food Web Content Photographer Quick Meals Example 15
YRSFood Stafford Food Web Content Photographer Low Waste Foods Example 17
YRSFood Stafford Food Web Content Photographer Seafood & Shellfish Example 18
YRSFood Stafford Food Web Content Photographer Confectionary Example 19
YRSFood Stafford Food Web Content Photographer Asian Foods Example 20

YRSFood, Crewe Food Blog & Food Web Content Photographer.

YRSFood Stafford Food Photography.YRSFood Stafford Food PhotographyBlogging of food is now beginning to mature in a very exciting way - the on the spot critique blog, which requires skills with the i-phone and an escape route from the restaurant or its 'violated' table guests and then there is the other side of blogging the recipe creator of food editorial List This later group is moving more and more into 'quasi' magazine formats - the readership equally loyal and keen to receive the next post.

This is causing such blog owners to re-think their approach - they are tying in advertising to the site from sponsors, getting press reviews even publishing ebooks to support the ideas. It's all getting very corporate. The result is that their original approach to 'DIY images and publishing' is beginning to fade away - a shame really as this is what made the blog of interest in the first place. They simply cannot run a busy blog site and still have the time to shoot.

As the standards of finish change, the copy becomes more sharp and so does the need for the image - no longer DIY but professional. This causes a problem - blogs are fast turnaround, impulsive and inspired by a sudden idea - not a shoot schedule and features list. But that's changing asYRSFood Stafford Food Photography. a little more planning is being applied by some bloggers whose sites are huge and with audiences to match.

These are the people who have started to come to us. They intend to remove the impulsive side to the sites and begin blog plans. This means they know roughly two weeks in advance what they are talking or writing about and so are creating arrangements with food photographers, who have the capacity to turn around images very fast and the facilities to do everything.

This means the blog owner focuses more on the planning and writing - the cooking, styling and shooting totally outsourced. As you can gather - we're good at that in the studios, we have the cooking facilities, the props and can do it internationally - providing that key ingredients can be found in the time-scales - importing ingredients from Asia for instance can take three weeks!YRSFood Stafford Food Photography.

YRSFood Stafford Food Photography

YRSFood, food photography & video in Cheshire.

YRSFood. Crewe Menu, Restaurant, Food Packaging & Food Product Photographer.

YRSFood, the Crewe food photographer & video maker. Food Content Creator.

YRSFood, photography & video for food businesses in Cheshire.
Crewe Food Photographer